The End of Punchcard

Well, that was nice while it lasted.

I was extremely excited to start using the Punchcard app the second I heard about it. Punchcard works by creating mobile customer loyalty cards for just about every single retailer’s store location. All users used to have to do to earn 10% back on all of their purchases at a particular, frequently shopped store location is upload a picture of each individual receipt with the date and total clearly captured. A receipt must be uploaded within 5 days of its issue date and each punch card must accumulate ten punches in six months to qualify for a reward. The reward for a successfully completed punch card used to be a check for the average of all ten receipts (up to $20). So, for example, if you purchased $30 of groceries ten times over a month, you would receive a $20 rebate from Punchcard in the mail, 4-6 weeks after your card was completed.

Screen Shot 2012-12-14 at 2.56.30 PM

Now, without any real warning, Punchcard has changed its policies. The Punchcard team never sent out a push notification. They never really bothered to do anything except issue a response to frustrated Punchcard users on their website’s FAQS:

Screen Shot 2012-12-14 at 2.21.31 PM

These “restaurant vouchers” are vouchers, which I’m absolutely not interested in using. (Here’s a review, which explains why vouchers and just not an effective way to get more for your money.)

I’m pretty angry. I’ve punched over a dozen receipts and I was looking forward to receiving my first check. But a voucher is not worth the time and energy it takes to save and upload a receipt. So, “Goodbye, Punchcard. You’re just not the same app I downloaded.

Screen Shot 2012-12-14 at 2.56.12 PM