How Startup SnipSnap Used Slack to Prototype its App’s Coolest Feature

If your team uses Slack, you’ve likely seen the ways that the beloved chat app can change office communication. A growing toolbox of bots and third-party integrations have made Slack even more useful than most people expected. But here’s a use case you might not have seen yet: Prototyping an app’s new feature.

The team at mobile coupon startup SnipSnap did exactly that. Last week, the company launched Scout, a savings concierge powered by what they call “human-mediated artificial intelligence.” Take a photo of any product in a store, and Scout will recognize it and look for price match deals, coupons, and other discounts. Using a chatlike interface, Scout will deliver links to savings opportunities and converse with the user in real time.