Slyce Acquires SnipSnap App to Create All-in-One Mobile Shopping Solution

Visual product search platform Slyce has acquired SnipSnap.

The Canadian company scooped up the US-born app for $6.5 million.

SnipSnap was the first company to develop image-recognition technology for scanning and interpreting coupons with a mobile device. Launched in 2012, Philadelpha’s SnipSnap now has more than four million users, who have snipped a combined 100 million coupons.