This week, Visual product search platform Slyce jumped into the mobile couponing industry head-first with its acquisition of mobile couponing company SnipSnap.
The $6.5 million deal will allow SnipSnap founder Ted Mann to continue to lead the company, which won’t even have to lead its home base in Philadelphia, Pennsylvania.
Slyce says its newest purchase is a powerfully innovative firm with a proven penchant for creative mobile couponing solutions,
SnipSnap is billed as the first company to develop image-recognition technology for scanning and interpreting coupons with a mobile device.