When Mobile Coupons and Discount Gift Cards Collide: Episode 1

If you’re like most people visiting the mall or heading out to eat dinner with the family, you’re usually at the mercy of your favorite retailers and restaurants when it comes to the prices you’ll pay. Sure, you might catch a sale or special, but, for the most part, you expect to shell out the number printed on the price tag. Saving money takes a lot of strategizing, organization, and planning, right? Scouring the paper for coupons (and actually remembering to bring them to the store with you before they expire) plus constantly researching store sales and promotions can be exhausting and, honestly, not worth the effort. But there are simple, easy, frugal shopping tactics you can take up, today, without wasting time or sanity.

Mobile couponing app SnipSnap lets you take pictures of your coupons and integrate them into your phone, so you’re never left without all that free money you receive in the mail again. The app also grants you access to thousands of coupons other users are uploading every second, so you can tap into more savings than ever before. Think you should save more at your favorite store? Frustrated when you receive a gift card for a store you’ve never shopped at in your life? GiftCardRescue.com is a gift card exchange site that pays users cold, hard cash for those gift cards they’ll never use, then sells those gift cards at steep discounts to savvy shoppers who can use them to buy more for less at their favorite stores.


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Mobile coupons and discount gift cards are both extremely easy ways to save hundreds and even thousands of dollars every year, but you can grow your savings exponentially when you use the two together! That’s why SnipSnap and GiftCardRescue.com have teamed up to create a new series, dedicated to showing you how stacking mobile coupons and discount gift cards can save you tons of money and transform your life. We’re calling it When Mobile Coupons and Discount Gift Cards Collide. Catchy, huh? Check out this week’s gift card/coupon match-ups!

What you can save this week:

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Discounted JC Penney Gift Card -> Purchased $156.00 gift card at 22% off ->Paid $121.68

Savings of $34.32

Purchase Providence Kitchen Cart -> Original $225.00 -> Sale $155.00

Savings of $70.00

SnipSnap 15% Off Coupon w/Code: UDESERVE -> Original $155.00 -> With Coupon $132.60

Savings of $23.25

Total Savings with Gift Card Rescue & SnipSnap -> $127.57

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Discounted Starbucks Gift Card -> Purchased $40.00 gift card at 17% off -> Paid $33.20

Savings of $6.80

Purchase Grande Cool Lime Refresher -> Original $4.65

SnipSnap $2.00 Off Coupon -> Original $4.65 -> With Coupon $2.65

Savings of $2.00

Total Savings with Gift Card Rescue & SnipSnap -> $9.45

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Discounted Petco Gift Card -> Purchased $77.36 gift card at 15% off -> Paid $65.75

Savings of $12.01

Purchase Petmate Navigator Pet Kennel -> Original $89.99 -> Sale $80.99

Savings of $9.00

SnipSnap $7 off $30 Coupon w/Code AFFREG -> Original $80.99 -> With Coupon $73.99

Savings of $7.00

Total Savings with Gift Card Rescue & SnipSnap -> $28.01

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Discounted The Limited Gift Card -> Purchased $86.63 gift card at 30% off ->Paid $60.64

Savings of $25.99

Purchase 678 Zip-Ankle Skinny Jeans -> Original $79.90 -> Sale $49.90

Savings of $30.00

SnipSnap 40% Off Coupon w/Code MAY40 -> Original $49.90 -> With Coupon $29.90

Savings of $20.00

Total Savings with Gift Card Rescue & SnipSnap -> $75.99

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Discounted L.L. Bean Gift Card -> Purchased $50.00 gift card at 12% off -> Paid $44.00

Savings of $6.00

Purchase Large Adventure Duffle -> Original $64.95 -> Sale $54.99

Savings of $9.96

SnipSnap Free Shipping Coupon -> You Save $7.95 in Shipping Fees

Total Savings with Gift Card Rescue & SnipSnap -> $23.91


Where are you planning to shop/eat out this weekend? Remember to SnipSnap a coupon and be sure to head to GiftCardRescue.com so you can make this Friday the last day you ever pay full price to eat out and shop again!


The Evolving Anatomy of a Facebook Offer: F-Commerce Brings Big Changes


Ever since Facebook launched Offers earlier this year, big businesses and small merchants have taken advantage of the extremely promising marketing platform. And customers are eating offers up. Literally. “Like” all your favorite restaurants on Facebook, and you’re likely to find more than a few free food offers in your feed during any given week. (Read all about the anatomy of a Facebook offer and how to make the most of them here.) In the last month, I’ve claimed offers from Chili’s, Olive Garden, The Limited, Victoria’s Secret, Bath & Body Works, Burger King, Gap, Red Robin, and P.F. Chang’s. Offers are typically good for completely free food, store dollars, and in-store swag.

Claim this free food offer from Chili’s by clicking “like” on the Chili’s Facebook page now!

Until now, merchants could create and distribute Facebook offers at no cost, but, in the next few weeks, Facebook will require at least $5 to distribute offers and, the bigger the business, the steeper the price. The move is, in part, an effort to boost the value of Facebook shares. By tapping into the value of f-commerce, Facebook is fulfilling the money making potential of its social networking machine.

So, how does this affect consumers? It’s all good news for you. Facebook offers are so effective at attracting customers that the new price tag attached isn’t likely to phase businesses big or small any time soon. And, because merchants now have monetary motivation to focus on who’s getting their offers, soon the only offers you’ll see will be those relevant to you. (It used to seriously bum me out when my feed showed amazing offers for stunning pieces of jewelry, from small boutiques, ten states away.) More good news? Facebook offers are being opened up to online-only businesses, so you’ll have more offers from which to choose. And some offers will now come with bar codes, so they should be easier to redeem.

All is well in the world of Facebook offers! Stay tuned for many more offers to come.


Two-thirds of Consumers would ‘Like’ a Brand to Save

From: Two-thirds of consumers would ‘Like’ a brand for a 25% saving – Ecommerce – BizReport.

I’ll admit it: I’m a sucker for a good Facebook deal, even if I have to “like” a retailer I’ve barely shopped at before. And I don’t feel like a sell-out, especially when a store offers free money like The Limited is doing right now. If it’s free, it’s for me, and I really will like the store all the more.

Turns out, I’m not alone. RedPlum just released its fifth Purse String Study, which reveals some interesting statistics about the rapidly growing popularity of social and mobile deals – total musts when you’re tight on money and time like so many of today’s consumers are. A whopping 61% of those surveyed by RedPlum plan their shopping trips around coupons, promos, and deals – a number that’s up 10% in just the last year alone. And the number of people using mobile coupons/coupon apps in general is up over 100% in the same, short span. The demographic most rapidly increasing its mobile coupon savvy?  The <%20,000 income bracket. What’s driving the mobile couponer?